Archive for Outsourcing

 10 Image Ideas for Social Media with Janet E Johnson & Lisa Saline

Listen via Podcast:

In this video/podcast, we walk through 10 ways to use images.  Here are the 10 ways that we cover.

  1. Post a picture of your open sign and caption it with your hours
  2. Create a guessing game using teaser images
  3. Showcase a product with multiple color selections and let your customers indicate the best choice
  4. Entertainers, post still images of an upcoming video shoot
  5. Use a split panel image and ask what option is their favorite
  6. Post a series of sneak peak photos that show part of a new product
  7. Display your mission statement over a staff/location photo
  8. Post a photo about a local event that you attended
  9. Post a photo of your team hard at work
  10. Post a photo and invite users to share their best idea for a caption. (Not included) – Somehow we missed #10, but we are including it here!  

caption image copy

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Google photographers are available to shoot photos of your business and will appear in a business’ Place Page to help users who are searching for more information about your business. This is an excellent opportunity for you to expose your business and do so with the help of Google.

Interior photographs are a great way to show potential customers how your store or office looks. You have the ability to display your business photos on Google Local and get discovered by your neighbors as well as Google. Go ahead and stand out from the competition. Who wouldn’t.

FAQ

I’d be happy to assist any local business owner in the Twin City Metro area (Minneapolis/St Paul) build their online presence and start with the Google Place Page today. Email me at Lisa (at) Lisa Saline.com or call 952-884-3293

Comments (4)
The majority of marketers on the Internet use outbound marketing in some way or another in order to draw people into their website. If you really want to make use of the Internet to the full, however, you need to utilize inbound marketing properly. When you do this, the amount of traffic that visits your website can really be overwhelming. Here are 7 different forms of inbound marketing that you might want to use in your business.
Blogs – it seems that everybody is blogging nowadays, and not only does it help you to have a voice on the Internet, it is also an excellent way for you to be found. Many blogs are interlinked together through what is called RSS, and this can help people to hop from a related blogs over to yours. Simply by posting things that are related to your business, you can have inbound traffic.
E-books – E-books have been around for quite some time, and that they are an excellent way for you to pull people into your website. One thing that you may want to do, is try putting out a free e-book that will be passed around. This form of viral marketing pulls people into your website, and once it gets started, it seems to take on a life of its own.
Videos – The most popular type of websites that are online now are video websites. It seems that online video is here to stay, and you can grab a part of this with your own inbound marketing campaigns. Posting videos that are related to your niche on high-traffic video websites, such as YouTube will naturally pull people that are interested in what you have to say.
Search Engine Optimization – This is the mother of all inbound marketing techniques online. By optimizing for keywords and keyword phrases that are related to your target audience, you can pull free traffic off of the search engines directly to your website. The people that tend to come from the search engines visit as a result of some very specific searches. This means that you have a hot audience from the start.
Webinars – Holding an online seminar is also an excellent way to promote your service or product through inbound marketing. People love webinars, and even if they don’t make it to the actual event, you can post it on your website in recorded form and it will act as a form of inbound marketing for many years to come.
RSS Feeds – You can use RSS feeds in order to pull traffic into your website, as they generally get posted throughout the Internet on related websites. Not only that, it many times acts as a form of inbound link which helps to boost your SEO and get you more free traffic from the search engines.
The majority of marketers on the Internet use outbound marketing in some way or another in order to draw people into their website. If you really want to make use of the Internet to the full, however, you need to utilize inbound marketing properly. When you do this, the amount of traffic that visits your website can really be overwhelming. Here are 6 different forms of inbound marketing that you might want to use in your business.
1.) Blogsit seems that everybody is blogging nowadays, and not only does it help you to have a voice on the Internet, it is also an excellent way for you to be found. Many blogs are interlinked together through what is called RSS, and this can help people to hop from a related blogs over to yours. Simply by posting things that are related to your business, you can have inbound traffic.
2.) E-books – E-books have been around for quite some time, and that they are an excellent way for you to pull people into your website. One thing that you may want to do, is try putting out a free e-book that will be passed around. This form of viral marketing pulls people into your website, and once it gets started, it seems to take on a life of its own.
3.) Videos – The most popular type of websites that are online now are video websites. It seems that online video is here to stay, and you can grab a part of this with your own inbound marketing campaigns. Posting videos that are related to your niche on high-traffic video websites, such as YouTube will naturally pull people that are interested in what you have to say.
4.) Search Engine Optimization – This is the mother of all inbound marketing techniques online. By optimizing for keywords and keyword phrases that are related to your target audience, you can pull free traffic off of the search engines directly to your website. The people that tend to come from the search engines visit as a result of some very specific searches. This means that you have a hot audience from the start.
5.) Webinars – Holding an online seminar is also an excellent way to promote your service or product through inbound marketing. People love webinars, and even if they don’t make it to the actual event, you can post it on your website in recorded form and it will act as a form of inbound marketing for many years to come.
6.) RSS Feeds – You can use RSS feeds in order to pull traffic into your website, as they generally get posted throughout the Internet on related websites. Not only that, it many times acts as a form of inbound link which helps to boost your SEO and get you more free traffic from the search engines.

With the state of the economy the way it is today I am seeing an increase in the level of interest a person has in starting their own business. When I ask the new entreprenuer a few basic questions regarding the tools they are using to build their new business I am shocked at how many people have that deer-in-the-headlight look.

So many people are jumping to the conclusion that starting a business from home is tied to a big expense and that the tools they need to use are not affordable to operate efficiently. Therefore, many business owners are not empowered to build strategically with the use of the internet. Because I am a big believer in maximizing online tools I came up with a list that will help take your business to the next level.

Here is a list of necessary tools that are free to use.

Webcast: Mikogo is free screensharing software that you can use for webinars, product demonstrations, online meetings, etc.

Video Production: Animoto is a great way to turn your photos into video. As we all know video’s drive traffic to your website. Therefore, a simple way to create a video is to upload pictures of you or your business into Animoto, select sound clips to match the video and publish to YouTube or other video sites.

Conference Calling: Free Conference Call.com is a teleconference line available 24/7. Do you need to have a quick meeting with your team members or sales staff? Easily done with this service.

Calendar: Google Calendar is an efficient way to keep track of your events. I use this service to color code the conference calls, events, and even set up Text Messaging reminders so I don’t miss a beat. A great feature in Google Calendar allows you to invite others to share the calendar so it works great for planning events.

Business Forms: Google Docs has a host of forms and templates that can assist you with your business. Find a template, complete the form and then print it to a PDF file direct from the desk top. Many of the templates will even feed into specific software programs you might use. It is a great way to invoice your clients.

Advertising: Craigslist is a favorite for free advertising. If you own a service business or want to sell a product this service is for you. Not only is it good for advertising it is also great for prospecting. Check out the “wanted” section as you might be able to fill a need of what people are looking for. Be sure to read the compliance section of Craigslist because they don’t hesistate to shut your account down if your ad is flagged too many times.

Autoresponder: Mail Chimp Not only does this site have a cute chimp on the front page it offers a great foundation for new marketers to start building a list. You can build and manage your list as well as design HMTL newsletters for free. I personally use Aweber as it is the list building tool I’ve used prior to learning of Mail Chimp.

Website Software: WordPress.org is a great tool for the new business owner to use while building an online presence. With all the new plugins available to the wordpress owner you can create a website in a matter of minutes compared to a few months and at a high expense. WordPress.org is free but you would need a hosting account to maintain it. I use a few different hosting companies for my sites but I prefer Hostgator as my wordpress host.

These are a few of my favorite tools (sounds like a song doesn’t it?).  Be not afraid to learn any one of them as they all have video instructions and are easy to learn.

Do you need to know where to market your website? Go ahead and opt in at the box on the right. I will send you a PDF file and checklist to get you started in the right direction.

Make Internet Marketing Fun!

I recently attended the Jeff Mill’s Outsourcing Secrets Workshop and learn things such as:

  • How to outsource your project manager
  • How to increase your business and work less
  • Joint Venture that can accelerate your business
  • Where to find quality people to do the work at an affordable price
  • and so much more…if you missed it you can find some of the information in this CD (and it’s FREE)

Click Here for your Free CD

It happens December 5-6.

Yes… that is,

*THIS Weekend*

http://www.shopgoldmills.com/cmd.php?af=1044985&u=http://www.outsourceworkshop.com

Are you still interested in Discovering
How Online Marketers Manage to Get All
The “Hard Online Marketing Stuff” 100%
Outsourced?

Here’s your opportunity since…

Jeff Mills will show you how when you ATTEND
The Outsource Secrets Revealed Workshop this
weekend in St. Paul, Minnesota…

Try to keep this on the Low Profile since
I asked and Jeff ONLY HAS “12” SEATS LEFT!

You can ATTEND or NOT it’s your choice!

So the question is, are you serious ab out
learning the secrets that allow us to work
less and make more money? It’s up to YOU!

Will you do yourself a favor and ATTEND?

http://www.shopgoldmills.com/cmd.php?af=1044985&u=http://www.outsourceworkshop.com

When you click on the above link, don’t forget
to watch the short video on there. You will
learn how people are easily making 5 figures
per month by starting their own SEO and web
consulting business where you hire outsourcers
.

I’ll be there so it would be great to sit next to you too!

Lisa Saline

Categories : Jeff Mills, Outsourcing
Comments (0)
Jul
28

My Phone Room

Posted by: | Comments (1)

You are gonna love this!

I found this really cool site that calls our

leads for us so we don’t have too!

go take a look right now – its kind of time sensitive

http://www.MyPhoneRoomCafe.com

we better not miss this one!

call me later!

Categories : Call Center
Comments (1)
Google+