Social Media SUCKS Interview with Sebastian RuskBy Lisa Saline
Listen via Podcast:
Who is Sebastian Rusk?
Sebastian has developed a very unique approach to creating vibes and making noise for brands via social media. His role as an author, emcees, speaker, influencer, personality for brands and social media strategist has enabled him to influence those around him. His forte has been able to make his crazy ideas to reality or what makes socialbuzztv.com a reality today. It is no mystery why Sebastian’s referred to as a walking billboard and the creator of Buzz. Now socialbuzztv.com was conceptualized and founded by Sebastian Rusk in March of 2010, so it’s been a couple of years.
And he’s got a large background in the area of marketing online space, he’s been doing it for 12 years or more. And he has a real knack for not only thinking outside the box but showing there could be reasonable thinking inside that box. He has a passion for social media creating buzz for brands and spreading the word on the power behind through the digital space which has been the driving force to launch socialbuzztv.com.
And he has a signature look, as you can see, he has a signature look that we always see the bow tie. So if you know Sebastian, you know the bow tie.
Sebastian’s new book coming out this spring: Social Media Sucks (If You Don’t Know What You’re Doing). So, can you expand on that, how you came up the name of that for your new book coming out?
In this interview we discuss:
- how to write a book with the help of Advantage Media
- social media interactions, how the world has changed to meeting so many people first online, then we meet face-to-face!
- being authentic and not hiding behind your business.
- why does Sebastian wear a bow tie?
- standing out in this busy social media world
Some of the resources Sebastian talks about:
NSA – National Speaker Association
Advantage Media – Book Publishing Company
You can find and connect with Sebastian at:
His book actually has his own Twitter handle, too, so it’s @smsucksbook.
About Lisa Saline
I am compassionate about helping others with online and offline business concepts. While providing training and consulting for Social Media I also enjoy volunteer work. I've owned my own businesses since 2007. Networking both offline and online is a joy. Please connect with me and let me know what you are working on too.